MGW

marketing & brand consulting

Consulting & Fractional Leadership

  • Go-to-Market Strategy

    Positioning

    Campaign Development

    Messaging & Communications

    Organizational Design

    Business Development

  • Business Development

    Digital Strategy

    Retail Marketing

    Business Audit

  • Brand Positioning

    Brand Development

    Competitive Analysis

    Customer Analysis

    Communications & Messaging

Building beloved brands.

At MGW, we craft brand strategies that drive commercial growth and strengthen competitive positioning.

Our approach is to identify whitespace, create compelling identities, and design customer journeys and that improve engagement, loyalty, and lifetime value.

With diverse industry experience and a dynamic, startup-minded approach, we deliver impact though consulting, fractional leadership, and institutional investment advisory.

About the Founder.

MGW&co was founded by Melissa Gellman Weiss,

She is the former CMO of iconic brands in wellness & fashion.

Melissa has experience leading transformation at diverse business, from pre-seed to Fortune 500.

Her experience also includes the founding of a fitness method for women, with a studio based in NYC.

Experience

BARRY’S

AMAZON FASHION

J. CREW

THEORY

At MGW&co, we partner with founders and business leaders to elevate your brand and accelerate your growth. Drop us a line, and let’s talk more.

Want to join our network of trusted agencies and consultants? Send a note to learn more about our talent ecosystem.

Contact Us.